LinkCharge.
From a vision to a product.
From a product to a story.
01 / THE VISION
An idea with
a life beyond paper.
LinkCharge began with a vision for a modular power bank. EchoEdge helped carry that vision through drawings and 3D modelling, into the physical product and the films that introduced it.
Product, identity and storytelling developed together, creating a connected expression of what LinkCharge could become.
The challenge
Turn an early product idea into something tangible, recognisable and compelling to introduce.
The goal
Give LinkCharge a clear form, a distinct identity and a visual story that brings its modular idea to life.
02 / THE DESIGN
One vision.
Every stage.
A continuous creative journey, from the first drawn ideas to the product in front of the camera.
- 01
Vision & drawings
Giving the initial idea a visual direction and a form to develop.
- 02
3D modelling
Taking the drawn concept into three dimensions to shape the product.
- 03
Product & identity
Bringing the physical product and its brand expression together.
- 04
Launch films
Introducing LinkCharge through original product and lifestyle filming.
Original sketches and 3D presentations from the LinkCharge development archive. Select any image for a closer look.
03 / THE PRODUCT
Made to connect.
A closer look at the product family, its details and the modular idea behind the campaign.
04 / FILMS & BEHIND THE SCENES
The idea.
In motion.
Studio scenes, product close-ups and human interaction turn the design into a story. These are the original LinkCharge films and photographs from the shoot.
THE OUTCOME
From the first idea.
To the first impression.
A product-development journey brought together through design, brand identity, product visuals and two original introductory films. The finished presentation connects the object with the story behind it.
KEEP EXPLORING
Branding & digital experiences